Sony’s Z Ultra gets Google Play Edition treatment, not flagship Z1

After months of speculation about Sony planning to launch the Xperia Z as a Google Play Edition device, the Japanese conglomerate has finally gone ahead with the plan, but has give the Z Ultra phablet the vanilla Android treatment and not its previous flagship. The device, like the LG G Pad 8.2 GPE, is the first of its kind in the series.

Sony has been contributing to AOSP since 2012 and we’ve seen the company bring the latest versions of Android to its Xperia devices in vanilla form, although partial complete. What’s interesting about the Z Ultra Google Play Edition is that it doesn’t carry the Xperia branding. This is a bit weird and surprising since the company has been implementing the brand on all its mobile devices for a few years now.

Z Ultra Google Play Edition

The possibility for dropping the Xperia moniker could be that the company will slowly fade out the branding like what LG did with Optimus or perhaps its presence would make the Sony Z Ultra Google Play Edition name a bit too long. Another noteworthy fact is that the conglomerate has retained its proprietary features such as the X-Reality for mobile picture engine, ClearAudio+, Clear Phase, xLoud and more.

Let’s take a quick look at the phablet’s specifications:

– Android 4.4 KitKat
– 2.2GHz Qualcomm Snapdragon 800
– 6.4-inch Full HD Triluminos display
– 2GB RAM; 16GB flash storage
– IP55 and IP58 dust- and water-resistant design
– 8MP Exmor RS rear camera, 2MP front webcam
– Bluetooth 4.0, 4G LTE, A-GPS, GLONASS, Wi-Fi connectivity
– 179.4mm x 92.2mm x 6.5mm dimensions
– 212 grams weight

The Sony Z Ultra Google Play Edition is already available for purchase through the Play store. You can order a unit for $649 by clicking here.