Sony introduces HDR-CX12 Memory Stick Handycam with Smile Shutter Technology

Sony HDR-CX12 Handycam

Sony has introduced HDR-CX12 Memory Stick Handycam, a first high-definition camcorder with both Smile Shutter and face detection technologies. The latest Sony camcorder is capable of recording full 1920 x 1080 HD video.

The Smile Shutter technology automatically detects smile and captures photo, without having to switch to photo mode or press the photo button. Moreover, the latest camcorder features child and adult prioritization, which enables users to capture photos when user’s intended subject group smiles. What is more interesting is that the CX12 detects and captures a smile even while in standby mode.

“Advanced technologies such as ‘smile shutter’ make memory capture automatic so you can relax and enjoy the moment at hand,” said Kelly Davis, director of camcorder marketing at Sony Electronics. “Leveraging these key technologies across multiple product lines is another example of Sony’s commitment to anticipate consumer needs by making video capture more seamless, easy and fun.”

Apart from Smile Shutter technology, the HDR-CX12 camcorder boasts other advanced features such as ClearVid CMOS sensor with Exmor-derived technology for better video detail and clarity, a BIONZ imaging processor, an advanced Carl Zeiss Vario-Sonnar 12x optical zoom lens and Super SteadyShot optical image stabilization for smooth video and clear photos.

Besides, the camcorder is equipped with a 2.7-inch Clear Photo LCD Plus screen, Dolby Digital 5.1-channel surround sound recording and a built-in zoom microphone.

The HDR-CX12 Memory captures still images with a 10-megapixel sensor. Further it allows users to record photos and videos directly on Sony Memory Stick PRO Duo media or any Memory Stick PRO Duo media cards. Users can also easily transfer their captured memories from media cards to a compatible PC and then they can share it with their friends and families.

Sony HDR-CX12 camcorder is expected to hit the shelves in August 2008 at the price of $900. While the pre-orders have already begun from June 20th at www.sonystyle.com/handycam. It will ship with a supplied 4GB Memory Stick PRO Duo media card.