Samsung debuts Galaxy S7, S7 Edge in India

Samsung Galaxy S7 Edge

The Samsung Galaxy S7 and S7 Edge have arrived in India, just two weeks after they were announced at the MWC 2016. The company has a lot riding on its flagship phones, with an earlier report even alleging that the brand had sunk over Rs 100 crore into marketing this series in the country.

One of the biggest factors which will decide the success of the Galaxy S7 and S7 Edge in India is the cost. Samsung has slapped a Rs 48900 price tag on the 32GB version of the former and a Rs 56900 one on the latter. It’s a bit higher than what previous rumors had indicated, but could still prove to give it an advantage over competition such as the Apple iPhone 6S.

The cost of the 64GB Galaxy S7 and S7 Edge hasn’t been revealed yet. Pre-orders for the 32GB variant of both have now kicked off and sales are set to begin on March 18. Anyone who pre-books it before March 17 will get a free Samsung Gear VR headset. Vodafone RED customers who buy the phone can avail of a double voice and data scheme for 6 months.

A quick look at the specs of the Samsung Galaxy S7 Edge:

– OS: Android 6.0 Marshmallow
– Display: 5.5-inch super AMOLED, 2560 x 1440 pixels
– Memory: 32GB/64GB, expandable till 200GB
– Camera: 12MP rear, 5MP front
– RAM: 4GB
– CPU: octa-core Exynos 8890 (India version)
– Battery: 3600mAh
– Weight: 157g
– Size: 72.6 x 150.9 x 7.7mm
– Connectivity: 4G, dual-SIM, Bluetooth, Wi-Fiac, NFC, microUSB 2.0

Samsung has also launched a new Concierge service embedded within the My Galaxy app. The tool lets users take advantage of a pickup and drop facility with the option of a standby handset, order flowers through My Assistant, chat with customer care, and get fast track access at 400 Samsung service centers.

Also See: Samsung Galaxy S6 biometric scanner fooled by printout of fingerprint

Furthermore, Samsung has also partnered with companies like Amazon, Ola, Mobikwik and Ibibo to offer consumers discounts for various services such as booking a cab, ordering food and shopping online. The concept is similar to Yu’s Around Yu platform which was announced alongside the Yutopia.

Samsung Concierge is only available for Galaxy S7 and Galaxy S7 Edge customers right now. The manufacturer might expand it to other phones such as the Galaxy S6 and Note 5 in the future. Once again, you can pre-book the new smartphones via the company’s site or Flipkart.