Microsoft branding to be seen on upcoming Lumia devices instead of Nokia

Up till now, Microsoft has continued to use the Nokia Lumia branding on its smartphones, but that won’t be for long as the Redmond giant has confirmed it’ll replace the brand entirely. And while the word Nokia will be axed completely, Lumia will live on with the software company’s name at the start.

The Verge is reporting that it has received confirmation on this information. Microsoft Lumia is certainly a mouthful, but it was an inevitable outcome that we’ve anticipated from earlier this year. What’s more, the Nokia.com website has also been moved to Microsoft’s own mobile domain.

Microsoft Lumia Phones

Additionally, all of the Finnish giant’s social media pages across the globe will also start implement the new branding with Nokia France first to rename its Facebook and Twitter accounts amongst others to Microsoft Lumia. A lot of people are assuming that this is the end of Nokia, but that isn’t true as the much-loved brand has only shed its devices business and continues to offer services through its HERE location suite.

Also read: Microsoft is hiding a smartwatch that could be unveiled within weeks

Now, while the new branding will be used for future devices, it isn’t clear whether it will be labeled on tablets and smartphones. The chances of this happening appear to be slim considering the number of characters in the name. Also, the word Lumia might find a place on the rear, while the name Microsoft should appear on the front. Previous leaks have suggested that the Windows Phone brand could also change to just Windows.

New Microsoft Windows Branding

All unanswered question about the switch to Microsoft Lumia should get cleared up when the company makes the change official.