Google’s looking to make headway into the hyperlocal market space in India with Areo, its brand new Android app. The tool was launched without much fanfare on the company’s part and is currently available only in Mumbai and Bengaluru.
This might change in the future if Areo takes off in a big way. The application basically acts as a all-in-one aggregator for food delivery and home services. Google doesn’t actually perform any of these services, relying on partners like Faasos, Freshmenu, and UrbanClap to get things done.
These include stuff like getting food from local restaurants, hiring a plumber, and paying bills. The main advantage with Areo is that a person wouldn’t have to download multiple apps for doing all of the above and will be able make an informed choice about which service to pick.
There’s also the convenience of adding multiple services to their checkout and paying only once via cash on delivery, card, or netbanking. Coming to Areo’s interface, it’s all fairly clean-cut and simple, providing a list of service providers and the services they offer below it.
Delivery or arrival times can be customized as per convenience. Users can also search for food by typing the dish or restaurant and filter their choices according to vegetarian and non-vegetarian options. Google’s put a ratings system in place so consumers can input their feedback based on punctuality, accuracy, quality, value, and hygiene.
Google hasn’t said anything official about expanding Areo’s reach to more locations across India or even internationally. Its current roster of services is limited, but that may change in the future. You can download the app via the Play Store.