Those who thought a rectangular smartwatch cannot grab the stylish looks that a round one possesses need to check out the Asus ZenWatch which has just been unveiled by the Taiwanese company. Its price has been revealed to be €199, which is expected to be translated as it is into dollars.
Hence, at $199, the Asus ZenWatch will be the cheapest Android Wear gadget in the market when it becomes available later this year; unless of course, some other cheaper smartwatch arrives before it and steals its thunder. A ‘sophisticated design’ is what its maker is claiming to have blessed it with.
It has a curved glass panel on its front which covers its 1.63-inch Super AMOLED display. A leather strap keeps it stuck to your wrists, while more than a hundred of its integrated watch faces help you glance at time in a stylish fashion. As expected, its adversaries aren’t the G Watch R or the Moto 360.
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The Asus ZenWatch is up against two of the very first Android Wear smartwatches, the LG G Watch and the Samsung Gear Live. And with these old and comparatively less stylish products costing $230 each, the $199 price of Asus’ gadget will definitely give it an advantage over both.
Here’s a brief look at the specs of the Asus ZenWatch:
– Display: 1.63-inch Super AMOLED, 320 x 320 pixels
– OS: Android Wear
– Processor: 1.2GHz Qualcomm Snapdragon 400
– Memory: 512MB RAM, 4GB of storage
– Battery: 1.4Wh Polymer
– Dimensions: 50.6mm x 39.8mm x 7.9-9.4mm
– Weight: 50gms

The Asus ZenWatch will be arriving in its main markets this October. We’ll have more on it when additional details are out.