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Apple’s new iPhones to be called iPhone Xs, iPhone Xs Max, iPhone Xr

2018 iPhone Dummies
Image Credit: Marques Brownlee

We’re just a day away from Apple’s big September 12 event, making this the perfect time for final rumors to make their case. Today’s point of interest is the name of the 6.1-inch LCD iPhone which everyone has been referring to as the iPhone 9.

Turns out, Apple isn’t going to be that simple with the name. A source told Bloomberg that the firm is considering calling it the iPhone Xr. 9to5Mac thinks the logic here is that the letter ‘R’ comes before the letter ‘S.’ This is apparently going to be the brand’s confusing way of telling customers that the 6.1-inch LCD iPhone is a step lower than the 5.8-inch OLED iPhone Xs.

2018 iPhone Names and Prices

This doesn’t make much sense and sounds too convoluted for a company like Apple. A more understandable name would be the iPhone Xc since that ties back to the iPhone 5c and tells people the handset is cheaper and more colorful. The report also backs up rumors that the massive 6.5-inch OLED iPhone will be called the iPhone Xs Max.

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It’s less certain about the price of the so-called iPhone Xr. Goldman Sachs analyst Rod Hall thinks Apple will sell it at around $849 (roughly Rs 61453). This is much higher than the $699 to $749 everyone else is expecting. He thinks a $699 iPhone won’t be good for earnings. This might be true, but there’s no denying it would be good for sales.

Also Read: 2018 iPhone dual-SIM support confirmed by leaked poster

Whether folks buy it or not, the iPhone Xr has to be in stock for them to even consider it. This may be a problem since it seems Apple has a tight supply of the device because of minor complications fitting backlights for the LCD display. This could result in limited quantities at launch or a months-long delay.

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Apple’s event will also see the debut of the Apple Watch Series 4. Other than the wearable, the firm has an eye on announcing the AirPower, a new low-cost MacBook, redesigned iPad Pros with thin bezels and Face ID, and a pro-focused Mac mini. All of these probably won’t appear on September 12, but they are definitely coming soon.