On May 2, Reliance Communications, India’s second largest private telecom operator and telecom business wing of Anil Dhirubhai Ambani Group, launched a range of affordable mobile handsets. For the first time in India, Reliance has introduced mobile phones for less than $19.
The newly launched ‘Classic’ Range of mobile handsets comprises the Classic 202, the Classic 204 and the Classic 203 handsets. This new series of Reliance handsets have prices starting from as low as Rs.777.
According to company President, Personal Business, S P Shukla, “Through our new ‘Classic’ range of feature-rich handsets, we are confident of extending the benefits of mobility to an entirely new segment of population in metros, small cities, as well as the rural hinterland of India.”
The newly launched affordable mobile phone belong to either the Color-FM series, or the Color Display, or Black and White display series. These Reliance phones are supported by a nationwide after-sales service network as well.
All the Reliance ‘Classic’ handsets are SIM-enabled, allowing customers to easily change from one model to another, while retaining the Reliance SIM card.
The Reliance Classic 202 handset is prices at Rs.777, while the Reliance Classic 204 and the Reliance Classic 203 handsets are priced at Rs.844 and Rs888 respectively. However, according to Reliance sources, these Reliance phone prices are introductory and are valid for a limited period of time till the stocks actually last.