Samsung and Apple are enemies who frequently have to work together because they have no other choice. Most famously, the former manufactures the majority of OLED displays for the iPhone X, iPhone XS, and iPhone XS Max. LG entered the picture at some point, but it seems Samsung has come up with a way to catch Apple’s attention again.
ETNews (via AppleInsider) reports that Samsung Display is going to supply a touch-integrated “Y-Octa” OLED panel for the 2019 iPhone lineup. This screen is special primarily because it combines the touch layer directly with the display. Normally, a separate touch film is added to the panel at some point in the production process.
Cheaper 2019 iPhone?
If there’s no need for that extra step, Apple could save up on costs. The Y-Octa OLED screen would also make the iPhone thinner and lighter. However, it seems supply is very limited at the moment. As a result, industry sources expect that only one 2019 iPhone will benefit from this new panel.
Apparently, Apple was reluctant to jump on the Y-Octa train for this very reason. It doesn’t make sense to make one iPhone with this specialized OLED display and another with a standard one. Still, the report claims that Samsung managed to win over its rival somehow, pitching the benefits of the technology as far back as March 2018.
It’s not clear where all this leaves LG. The South Korean brand supplies OLED panels for the iPhone as well, but it might not have the same Y-Octa technology handy. The current OLED display is one of the main reasons why the iPhone X/XS is so expensive, so adopting this new screen to save money makes sense for Apple.
Of course, there’s no guarantee Apple will pass on these savings to the consumer. The company is pretty stubborn when it comes to prices, even if the data shows that customers don’t want to pay $999 for a smartphone. Who knows, maybe 2019 will be the year Apple finally realizes this.