Tech Shout!

Google seems to be tapping the mobile phone market these days. The search giant has been busy developing new services and platforms for mobile phones.

Just a few days ago, we reported that Google was inviting mobile Web publishers for testing Mobile AdSense, the company’s ad-revenue generating service for mobile phones.

Now, a rumor courtesy Wall Street Journal claims that Google may be developing a new search platform for mobile content like ring tones and content downloads.

As a matter of fact, Google is reportedly working with content providers to index materials from entertainment and mobile media companies.

The search giant wishes to build a large gateway for mobile phone users to quickly and easily find their favorite ring tones, backgrounds, wallpapers and games over their cell phones.

Users of this mobile content search platform will be able to purchase the content directly from this platform.

According to Wall Street Journal, the search giant eventually plans to charge providers for higher placement in the search results.

Google has already comes out with some of its services such as Google Search and Gmail for mobile phones. Earlier this month, we had reported that a mobile version of Google AdSense is now in its beta stage.

Last year, Google CEO, Eric Schmidt, in an interview expressed his views that mobile devices offer new opportunities for targeting ads.

What remains to be seen is whether the Wall Street Report is indeed true. If it is, then Google is surely doing a good job hiding in its GoogleLabs.