Tech Shout!

Xerox India lifted the wraps over the Xerox iGen3 Digital Production Press at PAMEX 2006, a leading international event for the Indian printing industry. The Xerox iGen3 Digital Production Press has been installed with Seshasai, a commercial printer in Mumbai.

Xerox stated that at a speed of 6600 4/0 A4 full process color impressions per hour, 110 4/0 impressions per minute and 1500 A3 tabloid 4/4 sheets per hour, the Xerox iGen3 offers unmatched speed, among any cut-sheet digital press available in the country. It features the third-generation SmartPress technology to enable flexibility, quick turn around and economics to match the output of offset print quality.

Speaking at the launch of Xerox iGen3 Digital Production Press, at PAMEX 2006, Andrew Horne, managing director, Xerox India Limited, said, “We are delighted to launch our most advanced and flagship Digital Production Press in India. Referred to as the ‘Rolls Royce’ of digital printers, its launch signifies the coming of age of the Indian digital printing industry.”

“Xerox is committed towards bringing the latest technological advancements to the Indian market and further accelerate the growth of digital printing industry that is projected to grow to $17 billion by 2010, from an estimated $11 billion in 2005 (as per Print and Packaging research organization, Pira International),” maintained Horne.

The Xerox iGen3 Digital Production Press is said to be the result of a $1 billion global research and development investment and includes more than 300 patents worldwide.

The third generation SmartPress technology applied in the Xerox iGen3 features SmartPress Imaging that ensures a single point transfer of image, SmartPress Paper Handling that makes possible managing mixed stock in a single run and SmartPress Sentry that allows maintaining an online repository of every stock used to ensure maximum uptime and trouble free operation.

Vipin Tuteja, Director, Production Systems Group, Xerox India Ltd., said, “This is a moment of pride for Xerox India. With benefits such as short run printing, on-demand printing, personalized communication and more importantly the ecological benefit of 97% of its components being recyclable, the Xerox iGen3 Digital Production Press is all set to revolutionize the way digital printing is done in India.”

“Of the total installed base of Xerox iGen3, over 10% print more than 1.8 million pages per month and over 30% of them print over million pages per month, an unsurpassed market performance in the history of digital printing. In Japan, Xerox iGen3 is touted as dantotsu, head and shoulders above any devices of its category by exceeding customer requirements for superior image quality, substrate versatility, print speed, reliability and productivity. It makes cutting edge applications such as brochures, promotional transactional material, books, marketing collaterals and direct-mail campaigns possible at the click of a button,” continued Tuteja.