Motorola, Shanda launch online game playing mobile phone Moto E680G in China
Motorola has launched their very first online-game-playing mobile phone in the Chinese market. This is indeed a smart move by Motorola, the world’s second largest maker of mobile phone, as it lays its grips on China which is undoubtedly one of the most exciting online gaming markets in the world.
Motorola unveiled a customized Moto E680G mobile phone, which is capable of playing online titles from Shanda Interactive Entertainment Ltd., a top Chinese game operator.
“This is our first online game on a handset. Eighty-three percent of China mobile phone users play games on their mobile phones. This is why we’ve chosen China first,” said Ian Chapman-Banks, Motorola’s North Asia general manager of marketing and business development for mobile devices.
For 30 yuan (HK$29.22), users could play the Shanda game using China Mobile’s high-speed data service.
Owners of this new mobile handset would be able to play online games including Shanda’s World of Legend and Magical Land. And gamers would be able to download the related software to play online at Motorola Games Chinese website.
Motorola had also announced a music- download site for the mainland about a year ago and recently opened a similar site in Taiwan. Both the music and game sites will give fees to content providers.
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